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INNOVATE Advertising & Marketing

Category: Articles

  • Innovate Supports Stutter UAE in International Stuttering Awareness Day

    Innovate Supports Stutter UAE in International Stuttering Awareness Day

    October 22, 2015, Innovate Advertising and Marketing has sponsored and attended the first ever International Stuttering Awareness Day held in Abu Dhabi, UAE hosted by Stutter UAE.

    Ms. Farah Al Qaissieh
    Ms. Farah Al Qaissieh delivering her opening remarks for the event.

    Stutter UAE is founded by Ms. Farah Al Qaissieh. It is a social initiative forming a ‘safe’ platform for stutterers (stammerers) to meet, interact, and exchange techniques and experiences.

    The event was headlined by H.E. Sheikh Nahyan Bin Mubarak Al Nahyan Minister of Culture, Youth, and Social Development. The event which was held at Park Rotana Hotel included a variety of discussions with stutterers and speech pathologists.

    The celebration was held to unite stutterers and to raise awareness and support to individuals who stutter.

    Ms. Farah Al Qaissieh
    Ms. Farah Al Qaissieh having a discussion with her guest speakers.

    Innovate is one with Stutter UAE in this social responsibility and endeavor that is why the company fully supports Ms. Al Qaissieh with her advocacy to help people who stutter.

    In full force, Innovate delegates also graced the event – Mr. Ali Al Khoori (Chairman) Mr. Mohamed Kashour (General Manager), Ms. Hadeel Abu Mousa (Marketing Manager) and Ms. Rana Hamdan (Sales & Marketing Associate).

     

    Innovate with Stutter UAE
    Innovate peeps with the founder of Stutter UAE From L-R: Mr. Mohamed Kashour, Mr. Ali Al Khoori, Ms. Farah Al Qaissieh, Ms. Rana Hamdan and Ms. Hadeel Abu Mousa.

    They were present not only to provide the event’s advertising needs but to also encourage Ms. Al Qaissieh further in this noble cause.

    Aside from providing innovative business solutions to small and medium entrepreneurs (SMEs), Innovate also cares for social campaigns such as Stutter UAE. In a message of Innovate’s Chairman, Mr. Al Khoori to Ms. Al Qaissieh, he said, “All the thanks go to you. Innovate is just a part of the community you are serving. It is our duty to support. Please keep up the good spirit.”

     

  • Sheikh Rashid – A Great Man Who Can Never Be Replaced

    Sheikh Rashid – A Great Man Who Can Never Be Replaced

    Sheikh Rashid bin Mohammed bin Rashid Al Maktoum, was born in November 12, is the eldest son of Sheikh Mohammed bin Rashid Al Maktoum, the prime minister of UAE and emir of Dubai.

    Just yesterday morning, September 19 2015,  the whole UAE was devastated by the tragic news of Sheikh Rashid bin Mohammed bin Rashid Al Maktoum’s death from heart attack, at the young age of 33.

    This is yet another time, where people unite and mourn for losing a remarkable prince. He will be forever remembered as a prince like no other, and whose legacy will continue to be the talk even after many generations.

    Looking back at his astonishing achievements, Sheikh Rashid bin Mohammed bin Rashid Al Maktoum managed to bring honor to his family and country, several times in different occasions, even in international competitions.

    He got his most exceptional achievement when he entered 2006 Asian Games. The whole UAE was watching that time. With gleaming eyes, everyone hoped he could really win – He did in the end. He answered to everyone’s expectation.

    He won 2 GOLD MEDALS, one is 120 Km Endurance Individual, and the other is 120 Km Endurance Team Mixed events.

    He was able to win despite the fierce competition. His opponents trained day and night just to achieve the best possible condition during the event. Yet he was able best them. This just shows how much talent the prince really had.

    Inspired by his leadership, Zabeel Racing International recorded an unbelievable winning rate of five times more with over 428 wins. He was a man who never failed to surprise people – a great man indeed.

    He was also one of the founding members of Dubai Sports and Cultural club. In January 2008, he was chosen and given the highest position in UAE Olympic committee, and not until 2010 that he decided to leave the position due to overload in his work schedule.

    According to The National UAE website:

    President Sheikh Khalifa declared three days of mourning across the UAE, with flags at government departments and institutions to fly at half mast. Sheikh Khalifa expressed his heartfelt condolences and solace to Sheikh Mohammed.

    Sheikh Mohammed bin Zayed, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the Armed Forces, also mourned the death of Sheikh Rashid and expressed condolences to Sheikh Mohammed bin Rashid and Al Maktoum family.

    “God bless the deceased young man … We belong to Allah and to Him we shall return,” the Court of the Ruler of Dubai said.

    The Court said work at Dubai government entities would continue as usual, according to the Dubai Media Office. Dubai’s Knowledge and Human Development Authority, which regulates the emirate’s private schools, has said schools will remain open.

    UAE government institutions, including the Federal National Council, and officials have offered condolences, along with the Ruler’s Courts of the emirates and the leaders of Egypt, Jordan, Bahrain, Oman, Qatar, Kuwait and the Arab League.

    Prayers will be held at Zabeel mosque on Saturday evening and he will then be buried in Umm Hurair cemetery in Bur Dubai. Roads from the mosque to the cemetery will be closed from 6.40pm to 7.30pm, Dubai Media Office said. Roads subject to closure include Al Majlis Street in front of Zabeel mosque, Zabeel Road and Street 3 leading to the cemetery.

    Sheikh Hamdan bin Mohammed, Prince of Dubai in his heartfelt statement yesterday, he said, “Today, I lost a best friend and a childhood companion, my dear brother Rashid,” and in his final statement, “You will be missed.”

    No doubt about it, Sheikh Rashid bin Mohammed bin Rashid Al Maktoum is an exceptional Prince. He is loved and cherished by his friends, family and the people. He will always be missed.

  • 25 Free Local Business Directories in UAE

    25 Free Local Business Directories in UAE

    Local Business Directories

    Needless to say, the purpose of these 25 free local business directories  is to increase your business branding online in UAE.

    Imagine yourself as a business owner who can’t find his business in search results. You feel frustrated, and chances are, you’re losing prospect at the moment. You asked yourself, where did it go wrong? Good thing you found about business directories before it’s late.

    In this piece, we included a list of 25 ideal business directories to  save you time, so you can start right away with your business set-up online. These are free and clean from spam links.

    Exciting isn’t it? But before you scroll down and start with the list, please remember these guidelines.

    • Be consistent when filling out your business information to avoid confusing your customers.
    • Add more videos and pictures to emphasize the nature of your business.
    • Be active when providing feedback on customer’s review. Show your customers that you are serious, professional, and well oriented in customer’s service.

    If you already know these things, go ahead and submit your business information to these local listing directories:

    1.  Google+
    2. localsearch.ae
    3. yello.ae
    4. wydeinfo.com
    5. b2b-uae.ae
    6. dubai.angloinfo.com
    7. uaecontact.com
    8. productsurf.com
    9. abudhabi.yalwa.ae
    10. Uaebusinessdirectory.com
    11. alldubai.ae
    12. araboo.com
    13. abu-dhabi-business.info
    14. reachuae.com
    15. enrollbusiness.com
    16. ae.kompass.com
    17. dcciinfo.com
    18. sohbetna.com
    19. freeuaedirectory.com
    20. connector.ae
    21. Lawyersinuae.com
    22. dubaibizdirectory.com
    23. yellowpages.ae
    24. Indexuae.com
    25. yallamena.com
    26. biznessuae.com

    A new directory has made its way to UAE and its called Wenah. It means “where” in Arabic. The website directory link is:

    wenah.ae

    Please take note that this directory is only for Mussafah businesses. The goal of this project to help Abu Dhabi residents to access information about the businesses located in Mussafah area, and as well as guide them to reach the place safely and easily.

    If you know other free business listings here in UAE, feel free to share it on the comment section. OR,  you can come back later for more updates.

    Good luck and happy listing!

  • Latest UAE Law: DH20 Million Fine for Discrimination

    Latest UAE Law: DH20 Million Fine for Discrimination

    • President Sheikh Khalifa issued the decree on Anti-Discriminatory Law earlier this year, July 20.
    • Up to 10 years of imprisonment
    • Latest UAE Law Declares DH2 million dirhams as maximum compensation
    • Posting on Facebook/Instagram/Twitter about your opinion can put you to jail
    • Printing anything that will have negative impact on others belief is a criminal act
    • fighting other individual or group on basis of religious belief is considered illegal
    • You will be imprisoned if you provoke people because of their color and race
    • Organizing a conference and meeting or receiving financial support for activities with purpose of discriminating other religion is punishable by law.

    The Anti-Discriminatory Law was enacted last July 20, 2015 and was issued followed the proclamation by President Sheikh Khalifa. Any form of discrimination against people and religion will be considered an act of violation against the state rules.

    Having said this, Al Sherooq H&P – one of the best among UAE law firms would like to advice UAE citizens and Expats to be responsible and sensitive when giving their opinion towards the issue of religion, caste creed, doctrine, race, color, or ethnic origin.

    The elements of violating the law includes speech and written word, books, pamphlets, or even online media such as blogs, social media posts, website articles and even online comments.

    Anti-Discriminatory Law included terms for penalizing anyone for hating and labeling other religions groups or individuals as infidels or unbelievers. The law is believed to be an act of strengthening UAE as a country that thrives on progressive and equal society.

    UAE aims for a society free from discrimination. A prosperous place for open-minded people and safeguard them their origin, belief or race, from any harm directed to their well being and religious belief.

    The state won’t tolerate any form of discrimination and penalties for violation in accordance of law include jail terms ranging from 6 months to more than 10 years. Fines will range from DH50 thousand to DH2 million.

    The law criminalizes acts considered as insulting God, his prophets or apostles or holy books or houses of worship of graveyards. Provisions included anti-discrimination advocate for unnecessary fights on basis of religion, caste doctrine, race,  colour or ethnic origin.

    The law deplored violence such as hate of speech and promotion of discrimination in all media platforms such as prints, online, and visual media. Any form of hate expression in speech and published media will not be tolerated.

    According to Wam Report:

    “The law prohibits any entity or group established specifically to provoke religious hatred and recommends stringent punishments for groups or supporters of any organizations or individuals that are associated with hate crimes.”

    “It also bars any kind of events such as conferences and meetings within the UAE organized with the sole purpose of sowing seeds of discrimination, discord or hatred against individuals or groups on the basis of faith, origin or race. Receiving financial support for such activities is also punishable under the new law.”

    “The law encourages anyone involved in any activity that violates the law to voluntarily submit themselves before the authorities and has provisions allowing the courts to waive penalties in such cases.”

    “The new law does not contradict with any other existing laws meant to protect specially privileged groups in the society such as women, children and individuals with disabilities or others.”

  • The 10 Timeless Life Lessons Famous Graphic Artists Taught Us

    The 10 Timeless Life Lessons Famous Graphic Artists Taught Us

    Imagine a world without Graphic Designers? What could it be? Needless to say, there would be no: Traffic signs, distinguishing icon between ambulance and police cars, distinguishing icon between brands, organized reading materials and flag designs.

    Life could be at stake at any moment now. Every thing would be boring. Decision-making won’t be easy. Learning can’t be fun anymore. Imagine the catastrophe without them. Graphic Designers contributed so much we can live conveniently right now.

    Yet it’s strange, only few can recognize even most iconic leaders in Graphic Design world. Why? Following are Timeless Life Lessons famous graphic artists taught us.

    1. Milton Glaser

    Doubt is Better Than Certainty

    It makes me nervous when someone believes too deeply or too much. I think that being skeptical and questioning all deeply held beliefs is essential. Of course we must know the difference between skepticism and cynicism, because cynicism is as much a restriction of one’s openness to the world as passionate belief is. They are sort of twins. And then in a very real way, solving any problem is more important than being right…one of the signs of a damaged ego is absolute certainty.

    2. Paula Scher

    Nothing is Timeless

    You never can do what the kids do. What you do is look at yourself and find your own way to address the fact that the times have changed and that you have to pay attention. You can’t be a designer and say, “Oh, this is timeless.” Nothing is timeless!

    3. Saul Bass

    Keep Pushing Until it Works

    The nature of process, to one degree or another, involves failure. You have at it. It doesn’t work. You keep pushing. It gets better. But it’s not good. It gets worse. You got at it again. Then you desperately stab at it, believing “this isn’t going to work.” And it does!

    4. Stefan Sagmeister

    You Define Your Own Happiness

    If you make more than fifty thousand bucks a year in the US, and a salary increase you’re gonna experience tiny influence on your well being. Black people are just as happy as white people are. If you’re old or young, it doesn’t really make a difference. If you’re ugly or if you’re really good looking makes no difference or whatsoever. You will adapt to it and get used to it.

    5. Paul Rand

    Simplicity Speaks

    He understood the universality of symbols and how human beings communicate with shapes and color and form. If he did a logo for a company that happened to look like a face, he’d look at everything from pre-Columbian sculptures to African masks to naive drawings, all of which addressed how expressive the human faces could be. The big lesson you can take from rank is the search for simplicity

    6. Otl Aicher

    Good Art Inspires; Good Design Motivates

    If we read between the lines, it says inspiration is different from motivation. While inspiration is the process of being emotionally stimulated by extraordinary quality feeling, motivation is the reason of doing something. In a nutshell, motivation is the pull and inspiration is the push. Thus, we need to be inspired and motivated at the same time to translate our goal to success.

    7. Michael Beirut

    Don’t Avoid The Obvious

    Don’t avoid the obvious at all cost. Instead, embrace the obvious. The obvious can be your friend. No one else likes it, every single one of us avoids the obvious, it feels bad for itself, the obvious is lonely, and it needs friends. Be friends with the obvious.

    8. David Carson

    Utilize Who You Are, You Are Unique

    You have to utilize who you are in your work. Nobody else can do that: nobody else can pull from your background, from your parents, your upbringing, your whole life experience.

    9. Alan Fletcher

    Be Driven by Your Inadequacy

    I couldn’t actually do anything else. I always thought I could design well as a student, but then I would find someone who could do it better. But it wasn’t so far off, it wasn’t unattainable, it was just difficult. So I was driven by my own inadequacy, probably.

    10. Chip Kidd

    Never Fall in Love With Ideas, They’re Whores

    The thought implies the danger behind falling in love with the idea. It hinders your capacity to rework ideas. It hinders your ability to evaluate them effectively. It clouds your judgment and your ability to see problems or conflicts in the idea.

  • INNOVATE: Who We Are, What We Do?

    INNOVATE: Who We Are, What We Do?

    At INNOVATE Advertising & Marketing we are always ready to help you out, we are not limited to the services mentioned in our website, we have a lot to offer to our clients. In addition we also personalize our services according to client requirements. We also will let you know if you are on the right path or not and lead you along the way.

    What We Do

    INNOVATE uses the most recent technologies in our services. For our marketing services for example we use the appropriate media tools to enhance your experience. We use the most effective and efficient ways to do so. We use traditional and new media to do so, all based on your decisions and goals.

    Our marketing services include sms marketing, email marketing, print, digital, and social media management. The content is also ideally based on the type of our client, making it easier for the consumers to understand and comprehend what the firm really is about. In addition, the content is also relevant for future business to business opportunities.

    Our marketing applications do not stop at content of blogs, or websites, but we also offer video creation and search engine optimization.

    However if you do not want any marketing services, yet seek solutions we are also the ones to help. Our marketing department will help you by researching and showing you the statistics of the right solution of your problem.

     

    Lastly, INNOVATE translates your words into reality and puts your visions into visible services. Our marketing services are effective and strategic with promising results.

  • We Take Our Time To Save Yours

    We Take Our Time To Save Yours

    Nowadays, I would often hear most people complain about their lack of time and how they feel like 24 hours is not enough to have their tasks done in one day. I’m certain that all of you experience the same thing. Lack of time has become a global phenomenon with the rapid advances in technology and culture. Although, I find it ironically funny how people live fast lives and yet, they still complain about the lack of time.

    (more…)

  • Fear of heights?

    Fear of heights?

    Fear of Heights. One of the world’s top irrational fears or phobia. It is one of the most common answers when you ask people about their fears.

    But what makes them scared, really? Is it how high up they are and they can see how far they are from the ground? Or, is it the fear of falling from where they are? Studies show that it isn’t the height that people are afraid of. They are actually afraid of falling. (more…)

  • WhatsApp with Communication Technology?

    WhatsApp with Communication Technology?

    People. I see them. You see them. Capable of feelings, thoughts, emotions.

    Internet and Technology. I see it. You see it. Rigid, impassive, soul-less.

    (more…)